10 Best Winter Skincare Swaps for 2019

The temperature has dropped and your skin has felt its full effects. For half of us on this globe, this winter has been a huge change in humidity levels, exposure to drying indoor heaters, and harsh winds that make skin drier and duller. The symptoms? Faces are feeling tight, itchy, and chaffed. Lips have gone…

DIY Skin Healing Solutions – Minnavi Facial Oils

Minnavi is a customizable skincare brand that uniquely allows you to blend products from their line of essences & oils. Innovated by top dermatologists in Korea’s skincare R&D, Minnavi is a game changer using 100% natural, vegan, and cruelty-free formulas that can be individualized to fit all skin types. They offer healing formulas that revitalize your…

The 8 Best Makeup Removers Koreans Actually Use 2018

Properly removing your makeup is an essential step to keeping your skin clean. There are a variety of options from micellar waters to cleansing oils that can get the job done. And depending on how much makeup you use and your skin type, different products. However, below we’ve rounded up the 8 most popular and…

Korea’s Fave Summer Lipstick Drop – eSpoir’s NoWear Lip Toppers

K-Beauty lovers are raving about eSpoir’s latest drop in the lipstick department – NoWear Lip Toppers. Coming in 10 shades in matte and 12 in satin, NoWear wearers can get funky & sexy with the available colors tones. With new launches every season, one can get overwhelmed with the selection of lip products. eSpoir is…

Meet Melixir: Korea’s First Vegan Skincare

Encased in mesmerizing warm tones and editorial cosmetic packaging, Melixir catches the eye of every Korean millennial woman that can decipher between quality packaging, ingredients, and skincare. Freshly entering the market, Melixir is quickly gaining momentum in the start up and skincare community – as the first Korean vegan skincare company. Completely vegan, Melixir’s products…

Beauty Backstage with Korea’s Top Hand Model Hyun Suk Choi

Hyun Suk Choi is Korea’s premier hand model. For nearly two decades, she’s been the go-to lady in the fashion and beauty industry in Korea when it comes to hands. Hyun Suk’s hands have graced the ads of such brands as Chanel, Tory Burch, Marc Jacobs, L’occitane, SK-II, Hera, Vogue, and Marie Claire. As a mother of one, she’s…

Beauty Backstage: Unistella the Celebrity Nail Artist and Her Jewelry Drop

Unistella aka Eunkyung Park is a rockstar in the nail art world. A bit of punk, glam, and elegance all rolled into one, her cutting edge nail art trends have gone viral and upended standard approaches to nail art. If you’ve ever seen wire nails or shattered glass nails trending on Instagram, yup that’s all her. Her ingenuity…

Beauty Backstage: Serina Hwang, Korean Broadcaster

Serina Hwang is a force to be reckoned with in the Korean broadcasting world. Working with an eclectic group of networks (Arirang, EBS, LiTV, JEI English), she hosts for TV (Arirang Today World Edition, EBSe 지식 English) and radio (EBS FM’s Morning Special, Easy Writing) and emcees events (Samsung, G20). Outside of work, she’s a mom of…

Beauty Backstage: Emma Beauty, Model and Content Creator

Emma Beauty is a “Beauty Creator” on NaverTV, one of the biggest online channels and search engines in Korea (think Youtube + Google = Naver). Her channel features product reviews and makeup tutorials and follows her life behind the scenes as a model. Primarily a beauty model, she’s worked with Laneige, Estee Lauder, Espoir, Etude House, Stila,…

Beauty Backstage: Angella Park, Skincare Clinic Owner

Angella Park is an entrepreneur, beauty guru, and owner of a skincare clinic called 99 Salon – located in the heart of Busan, South Korea. She started working in the beauty industry when she was 21 and has been in the beauty business for the past 10 years with her mother, founder and CEO of…

VDL’s Red Collection is a Christmas Delight

Holiday season is here and VDL has got all of your seasonal beauty needs covered. The Red Collection features everything you would need for your lids all the way down to your nails! VDL’s new sleek and red selection of blush, primer, lippies, eyeshadow palettes and cushion foundations are screaming for a rouge-y, sexy Santa Baby…

Shine Bright in eSpoirs’s Holiday Shower

Holiday launches are in full throttle here in South Korea and every brand is competing for the best holiday collection! So far, each has featured everything from shiny new highlighters and sultry blushes to shimmery lipsticks and party-ready nail polishes. With so many equally beautiful and mesmerizing items on the market, it’s up to us…

Skin Pick-Me-Ups for the Girl who Partied Too Hard

We’ve all been there–drank a little too much, stumbling home with frazzled hair, still a bit too intoxicated to even bother washing off our make-up. We either slip off our clothes and jump into the most jammies-like option available, or full on just jump into bed with our dress still on straight from the club….

Unistella x Dashing Diva Collaboration

With Unistella’s popularity on the rise, collaborations have been happening left & right with this stellar nail company and other big name brands. One of their recent collaborations included an artificial nail press-on brand called “Dashing Diva” which has successfully distributed their creative work in most countries in Asia. With gel nails becoming increasingly demanded…