Mediheal Masks: The Cost-effective Bulk Pack from Costco

Mediheal is one of the most dominant players in Korea when it comes to face masks. They have a variety of different types, so it tends to get really hard to choose even within the Mediheal brand! However, the Costcos in Korea take the trendiest and and most popular skincare products and sell them in…

The Best Korean Sunscreens in Korea Right Now 2018

The landscape of sunscreens in Korea has skewed towards a “safe ingredient” trend. This comes with the advent of Korean cosmetic analysis apps like 화해 (Hwahae) making potentially irritating/hazardous ingredients easier to be aware of as well as Korean beauty gurus (e.g. Director Pi) espousing the need for “good” ingredients. Formulations with gentle ingredients are…

Beauty Backstage: Serina Hwang, Korean Broadcaster

Serina Hwang is a force to be reckoned with in the Korean broadcasting world. Working with an eclectic group of networks (Arirang, EBS, LiTV, JEI English), she hosts for TV (Arirang Today World Edition, EBSe 지식 English) and radio (EBS FM’s Morning Special, Easy Writing) and emcees events (Samsung, G20). Outside of work, she’s a mom of…

Why Korea’s Cotton Pad Skincare Trend Actually Works

You might’ve seen Korean Youtubers with cotton pads all around their face. Sticking product-soaked cotton pads on your face has been known as a bit of a DIY skincare trick in Asia for a while. However, in the past year, it’s taken off more than ever as a trend in Korea with videos and tutorials…

Beauty Backstage: Emma Beauty, Model and Content Creator

Emma Beauty is a “Beauty Creator” on NaverTV, one of the biggest online channels and search engines in Korea (think Youtube + Google = Naver). Her channel features product reviews and makeup tutorials and follows her life behind the scenes as a model. Primarily a beauty model, she’s worked with Laneige, Estee Lauder, Espoir, Etude House, Stila,…

How to Transition Your Skin Care from Winter to Spring

It’s finally warming up and we’re celebrating the changing season! How are you preparing for it? If you’ve begun to put away your heavier sweaters and shearling boots, that’s definitely a start! But are you preparing to transition your skincare for Spring, too? You should, and can! And I have just the tips to help…

This Mediheal Sheet Mask + Ampoule Set Packs a 1-2 Punch

Let’s face it, choosing a new sheet mask to try can be overwhelming. There are way too many on the market to keep up with what’s the new hot product or ingredient. I oftentimes catch myself standing by the sheet mask aisle blanking out at all the different options, not knowing what would even be…

Beauty Backstage: Angella Park, Skincare Clinic Owner

Angella Park is an entrepreneur, beauty guru, and owner of a skincare clinic called 99 Salon – located in the heart of Busan, South Korea. She started working in the beauty industry when she was 21 and has been in the beauty business for the past 10 years with her mother, founder and CEO of…

A Comprehensive Guide to Dr. Jart+’s Most Popular Lines

Dr. Jart professes a love of and commitment to scientific innovation in the field of skincare. The company works with a team of 15 dermatologists from clinics and research universities throughout South Korea to bring you the products and lines you see today. However, where does the Dr. Jart novice even begin to look in…

How to Recover from Dry Skin

Cold, chilly temperatures call for a nice things like a cup of hot cocoa by the fire, but they also call for not so nice things like chapped, flaking skin. Increased exposure to heaters, freezing winds, or a lack of proper care can lead to aggravating skin conditions like dry, cracked skin or even eczema….

Brand Spotlight: CNP Laboratory is Dermatology in a Bottle

Not only is CNP (Cha and Park) Laboratory one of my favorite Korean skincare brands of all time, but it has also improved and strengthened my skin the most. There’s a reason why “laboratory” is in their name. Launched from a leading skin clinic in Korea, CNP Laboratory develops their products through their own dermatology…

The Miracle Ingredient for Glowing Skin – Hyaluronic Acid

We all wish there could be some magic product that can whip our skin into shape. All we want is for our skin to stop being so stubborn and maintain a good balance of moisture! Now I’m not about to unveil a magic product to you, but there is an ingredient that can be a…

Brand Spotlight: COSRX Takes the Struggle Out of Breakouts

COSRX is one of the first brands that got me interested in Korean beauty. It’s simple, effective, and a great price. If you’re thinking of switching over to a K-Beauty routine, COSRX is a must-have! Their products do an exceptional job at fighting breakouts because they balance exfoliation with moisture. Check out the breakdown below…

Toners, Serums, Essences – The New Skin Care Essentials?

When putting together a skin care routine, the countless number of products out there and the fancy jargon thrown around can be mind-boggling. Moreover, figuring out what exactly is necessary for you can be reason enough to give up on the process altogether. The key here is to know your skin type. Then learn what…